The Conversations Worth Making Time for at Dreamforce 2026
Discover why financial services conversations matter at Dreamforce 2026 and join the A360 + RelPro FINS Happy Hour.
A Dreamforce calendar can fill up before you even arrive in San Francisco.
There are keynotes to attend, new ideas to explore, people to meet, and more sessions than anyone can realistically fit into a few days. But some of the most valuable parts of Dreamforce do not happen inside a scheduled session.
They happen when someone shares how they are approaching a challenge similar to yours. When a quick introduction turns into a useful exchange. Or when you finally have time to connect with people you have known only through emails and virtual meetings.
That is why Accelerize 360 and RelPro are hosting a dedicated Happy Hour for the financial services community.
The A360 + RelPro FINS Happy Hour at Dreamforce 2026 brings together professionals across banking, credit unions, mortgage, lending, and insurance for an informal evening of meaningful conversations and new connections.
There is no presentation and no packed agenda. Just a chance to step away from the Dreamforce rush and spend time with people who understand the opportunities and challenges shaping financial services.
Monday, September 14, 2026
4:00–6:00 PM PT
Madarae Cocktail Bar
46 Minna Street, San Francisco
The event is free, but registration is required.
Financial services organizations are being asked to move faster while operating in an environment where trust, security, regulation, and customer expectations cannot be compromised.
AI is changing how teams think about productivity and customer engagement. Connected data is becoming essential to delivering more relevant experiences. Banks and credit unions are looking for practical ways to strengthen relationships. Mortgage and lending teams are under pressure to simplify processes, and insurers are exploring how to modernize without creating more complexity.
These challenges may take different forms across the industry, but the underlying questions are often connected:
A conference session can introduce an idea. A genuine conversation with someone facing a similar challenge can help make that idea practical.
Large Dreamforce events bring incredible energy, but they can also make it difficult to find the people most relevant to your work.
This Happy Hour creates a more focused space for the financial services community. You may reconnect with someone you met last year, meet a potential partner, compare priorities with an industry peer, or hear a perspective that helps you think differently about an upcoming initiative.
The gathering is intended for professionals working across:
Whether you are a senior leader setting the direction or a team member helping turn that direction into action, you are welcome.
Expect a relaxed evening where conversations can develop naturally.
There will be no formal program to follow and nothing you need to prepare. You can stop by after your Dreamforce activities, stay for as long as your schedule allows, and connect with people across the industry.
You may find yourself discussing how financial institutions are approaching AI, data, customer loyalty, relationship growth, or operational efficiency. You may also simply catch up with familiar faces and meet new people over a drink.
The goal is not to fit another presentation into your day. It is to create room for the conversations that busy conference schedules often leave out.
Dreamforce offers plenty of places to hear what is new. The harder part is finding the time and space to talk about what those changes mean for your organization.
The A360 + RelPro FINS Happy Hour is an opportunity to do exactly that.
Come with a question you have been thinking about. Bring a colleague you would like to introduce to the community. Or simply join us for a break from the conference pace and see where the conversation leads.
If you work in financial services and will be in San Francisco for Dreamforce, we would be happy to welcome you.
Date: Monday, September 14, 2026
Time: 4:00–6:00 PM PT
Venue: Madarae Cocktail Bar
Address: 46 Minna Street, San Francisco, CA 94105
Cost: Free to attend
Space is available, but registration is required. Reserve your spot and add the Happy Hour to your Dreamforce plans.
REGISTER FOR THE A360 + RELPRO FINS HAPPY HOUR
Questions about the event?
Please contact Eric McCoy at emccoy@accelerize360.com or Josh Wilson at jwilson@accelerize360.com.
We look forward to seeing you in San Francisco.